Google has expanded Ads in AI Overviews to 12 countries.

Users in:
- US,
- Canada,
- Australia,
- India,
- Indonesia,
- Kenya,
- Malaysia,
- New Zealand,
- Nigeria,
- Pakistan,
- Philippines, and
- Singapore
Now see sponsored content embedded directly in AI-generated search answers on mobile and desktop.
The Ads appear based on your search query and what the AI Overview says. Text ads and Shopping ads from Search, Shopping, and Performance Max campaigns are eligible to show up inside these AI responses.
Google excludes sensitive categories. You won't see ads in AI Overviews for:
- Adult content,
- Alcohol,
- Gambling,
- Finance,
- Healthcare, or
- Politics.
Source: PPC News




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