7 Best AI SEO Agencies for SaaS Companies to Work With in 2025

Did you know that ChatGPT now processes over 2.5 billion prompts daily, with more than 330 million coming from U.S. users alone?

Traditional SEO is no longer enough. SaaS companies now need AI SEO and Generative Engine Optimization (GEO) strategies to get visible in AI search engines and drive more qualified leads, trial signups, and sustainable MRR growth.

In this article, we’ve curated 7 of the best AI SEO agencies for SaaS companies in 2025, detailing their services, expertise, and notable clients. 

Whether you’re looking to boost organic traffic, optimize for AI search, or scale content and conversions, this listing will help you find the right partner to accelerate your SaaS growth.

Let’s dive in.

Why should you work with an SaaS-focused AI SEO Agency?

The market is becoming increasingly complex as SEO evolves from a Google-only channel to a multi-engine SEO space. 

Most SaaS marketing teams lack the necessary expertise to handle this transition effectively, and a potential misstep could result in suboptimal performance in AI search engines, potentially missing out on millions of potential users.

Here are the key benefits you can expect:

✅ Data-driven growth: Companies using AI in SEO workflows can see up to a 45% increase in organic traffic and a 38% boost in conversions. Over 86% of SEOs are already integrating AI into their SEO strategies, showing that the future of search is increasingly AI-driven.
✅ Multi-Engine SEO Expertise: Navigate both traditional Google SEO and emerging AI search platforms (ChatGPT, Perplexity, Google SGE) where your buyers are increasingly discovering solutions.
✅ SaaS Business Model Understanding: Generic agencies waste time learning your business model and applying tactics that work for e-commerce but fail in SaaS. Specialized agencies deliver faster time-to-value, smarter strategic decisions, lower CAC over time, and compounding growth, because they've solved similar challenges before.
✅ Time-Saving Automation: AI accelerates audits, keyword research, and content planning, allowing agencies to focus on high-level strategy and execution quality.

✅ Proactive Trend Monitoring: AI predicts algorithm shifts and search trends, keeping your SEO strategy ahead of competitors rather than reactive.
✅ Content That Converts: AI identifies search intent and content gaps specific to SaaS buying journeys, producing copy that engages qualified prospects and drives trial signups.

7 Best AI SEO Agencies that Boost AI Visibility in LLMs for SaaS Companies

1. Omnius

Omnius is a specialized AI SEO agency that exclusively partners with B2B SaaS & Fintech companies to drive revenue-focused organic growth in both traditional and AI search engines.

Over 10+ years working with SaaS companies, the Omnius team spotted a recurring pattern:

• Agencies focused on vanity metrics rather than revenue.
• Thousands of visitors who never convert.  
• Content that attracts attention but generates zero revenue.

So, they built a different approach, starting with business fundamentals, rather than keyword spreadsheets. They understand critical SaaS metrics, such as MRR, churn rate, and CAC, enabling them to develop strategies that directly impact revenue, not just rankings.

Their content funnel methodology encompasses the entire customer journey, with strategic emphasis on bottom-of-funnel content. This captures SQLs actively evaluating and comparing solutions, as SaaS companies primarily need visitors who are ready to convert, not just browse.

‍Location: London, UK 
Notable Clients: Text Cortex AI, Anna Money, Zencoder, WorldFirst, Meniga, Native Teams, Dynamic Mockups, Global App Testing, AuthoredUp, and others.

What Services Does Omnius Provide?

When it comes to holistic services, Omnius can help you with the following:

• AI SEO & GEO Services: Optimization for AI search engines like ChatGPT and Perplexity using advanced techniques to ensure your SaaS product appears in AI-generated responses and drives qualified SQLs.
• SEO: Comprehensive SEO services covering technical audits, on-page optimization, structured site architecture, keyword strategy, and performance tracking to maximize organic traffic, rankings, and search visibility.
• Technical SEO & Development: LLM crawlers, such as GPTBot, are less sophisticated than Googlebot, making technical optimisation crucial. Sites require cleaner architecture, optimised JavaScript rendering, proper schema markup, and enhanced crawlability to ensure AI engines can effectively discover and cite content.
• Programmatic SEO: Scalable content creation frameworks combining AI-driven research with company data to produce thousands of conversion-optimized pages that capture long-tail search opportunities.
• Content Marketing: Strategic content creation targeting SaaS buyer pain points and search behaviors throughout their decision journey to establish topical authority and drive conversions.
• Link Building: Strategic link building through traditional outreach and AI source analysis, securing backlinks from authoritative SaaS publications while placing brands in high-intent listings that ChatGPT and Perplexity frequently cite.

Pricing

Omnius does not provide standardized pricing packages as its services are tailored to each client's particular requirements. Pricing is established based on project scope, complexity, competitive environment, timeline, growth objectives, and necessary resources.

The agency prioritizes developing customized solutions rather than one-size-fits-all approaches, demonstrating its dedication to deep integration with clients' businesses.

Interested companies are encouraged to contact Omnius directly for a personalized consultation and proposal that addresses their specific circumstances and goals.

Notable Case Studies

• Find out how the SaaS tool grew from 0 to 2.73 million organic clicks in just 13 months.
• See how Dynamic Mockups grew from 67 to 2100+ monthly signups in 10 months with programmatic SEO.
• Discover how AuthoredUp increased its conversions by 64% through targeted optimization strategies and data-driven insights.
• Find out how Fintech company Myos increased signups by 227.9% in 6 months.
• Explore how Global App Testing increased HMQLs by 163% in 12 Months.

Bonus: Omnius is one of the few agencies to have in-house developed AI SEO analytics software, called Atomic AGI, which positions them as industry leaders in GEO with proprietary AI visibility tracking capabilities that most agencies lack.

2. iPullRank

iPullRank is a digital-marketing agency specialising in enterprise SEO, content strategy, and emerging “AI search” approaches.
They are focusing on audience motivations, research behaviour, and how brands must show up, not just in traditional SERPs, but increasingly in AI-driven discovery and “conversational search” surfaces.‍

Location: New York City, US.
Notable Clients: They don’t publish full lists (many under NDA) but include Fortune-500 brands in their client base.

What Services Does iPullRank Provide?

When it comes to holistic services, iPullRank can help you with the following:

• Relevance Engineering: Engineering your content, structure, and data to be visible across all search surfaces (traditional + AI) rather than just optimising for keywords.
• Generative AI Services: Helping enterprises adopt and scale generative AI in their content workflows (prompt libraries, governance, training) and align that with brand quality.
• Content Strategy & Marketing: Developing content frameworks, audience research, topic modelling, and execution to drive authority and engagement at scale. 
• Technical SEO: Handling the architecture, indexing, performance, structured data, and technical complexities of large or legacy websites to ensure search- & AI-readiness. 
• Content Engineering: Building and optimising the content “machinery” itself: how content is produced, structured (entities, passages, schema), managed, and measured for modern search landscapes.

Pricing

iPullRank has different pricing options based on your needs.

3. MADX

MADX Digital is a leading SEO and Generative Engine Optimization (GEO) agency specializing in helping B2B SaaS companies scale. 

By combining AI-driven search strategies, expert content marketing, and conversion-focused SEO, MADX ensures your brand ranks prominently in search engines, AI models, and conversational platforms. 

Location: London, UK
Notable clients: Postalytics, MoonPay, UPSTIX, and Maekersuite

What Services Does MADX Provide?

When it comes to holistic services, MADX can help you with the following:

• AI SEO & GEO: Optimizing SaaS websites and platforms for AI-driven search, chatbots, and generative engines to boost discoverability and organic reach.
• Content Writing & Strategy: Search-first content, thought leadership, blog production, and conversion-focused website copy to attract and convert your ideal customers.
• SEO & Technical Optimization: Website audits, structured SEO strategies, site speed optimization, technical SEO, and CRO to maximize organic performance.
• Digital PR & Link Building: Building authoritative backlinks, online mentions, and improving domain authority to strengthen rankings and brand trust.

Pricing

MADX offers three different locations, catering to your needs, starting from £ 3,750.

4. WebFX

WebFX is a full-service digital marketing agency built to scale revenue for businesses through smart strategy, advanced technology, and expert execution.

WebFX takes a performance-driven lens, focusing on how audiences research, compare, and decide across an increasingly AI-shaped web. The agency bridges traditional search visibility with emerging discovery surfaces, such as conversational and generative AI, helping brands stay visible wherever customer journeys begin.‍

Location: Harrisburg, Pennsylvania
Notable Clients: CenTrak

What Services Does WebFX Provide?

When it comes to holistic services, WebFX can help you with the following:

• AI SEO & Search Strategy: Combining traditional SEO with AI-powered insights to optimise for both Google Search and AI-driven engines. This includes entity optimisation, structured data, and AI content enhancement to future-proof visibility.
• Content Strategy & Marketing: Building scalable content frameworks, audience segmentation, and high-performing topic clusters aligned with SEO and conversion goals.
• Technical SEO: Addressing site speed, indexing, crawlability, and data structures to ensure performance across all search environments, human or AI.
• Generative AI Services: Leveraging AI tools for automated content production, keyword research, and data analysis.

Pricing

The average cost of WebFX services for SEO is between $1500 and $5000 per month, but it varies based on the type of services you need.

5. XPonent21

XPonent21 is a full-service digital marketing agency and brand consultancy that helps fast-growing companies dominate both traditional and AI-powered search. 

Using a proven AI SEO framework, the agency combines bold strategy, creative execution, and technology-driven solutions to make brands trusted sources across search engines, AI platforms, and emerging digital channels.

Location: Richmond, Virginia
Notable Clients: Well Trained Mind Academy

What Services Does XPonent21 Provide?

When it comes to holistic services, XPonent21 can help you with the following:

• AI SEO & Search Optimization: AI Search Engine Optimization, Generative Engine Optimization, keyword research, SEO audits & strategy.
• Content Strategy: AI content strategy, website conversion optimization, and content marketing.
• Advertising & Lead Generation: Digital advertising campaigns, lead generation strategies, conversion rate optimization.
• Website Strategy & Design: Website design, development, speed optimization, UX & CRO.
• Branding & Creative: Brand identity, visual design, video marketing, creative services

Pricing

XPonent21 pricing varies based on the type of services you need.

6. First Page Sage

First Page Sage is an SEO agency that helps SaaS companies dominate both traditional and AI-powered search. 

The agency combines advanced AI SEO strategies, content expertise, and data-driven optimization to create high-quality content that ranks, drives qualified leads, and positions brands as industry thought leaders.‍

Location: San Francisco, CA
Notable Clients: Cadence Design Systems

What Services Does First Page Sage Provide?

When it comes to holistic services, First Page Sage can help you with the following:

• AI SEO: Leveraging generative AI content, machine learning insights, and advanced keyword strategies, combined with thorough SEO audits to improve rankings and visibility across both traditional and AI-powered search platforms.
• Content Strategy & Production: Developing white papers, thought leadership, and conversion-focused content that engages target audiences, supports brand authority, and drives measurable business results.
• Lead Generation: Capturing high-quality B2B SaaS leads through optimized pipelines, conversion tracking, and data-driven strategies that maximize ROI.
• SEO Consulting & Strategy: Providing long-term SEO planning, detailed persona research, competitive analysis, and actionable recommendations to ensure sustained growth and market leadership.

Pricing

First Page Sage pricing varies depending on the services you need.

7. Blue Array

Blue Array is a specialist organic search agency that helps SaaS companies and B2B brands dominate both traditional and AI-powered search. 

Using their proprietary Generative Engine Optimisation (GEO) strategies and framework, the agency combines expert SEO, AI SEO, and content strategies to drive visibility, traffic, and conversions, ensuring brands remain category leaders across search engines and emerging AI discovery platforms.

Location: Reading, England
Notable Clients: GoCardless, Thriva, Click Mechanic, and Zoopla

What Services Does Blue Array Provide?

When it comes to holistic services, Blue Array can help you with the following:

• AI SEO: Leveraging advanced AI strategies to optimize brands for both traditional search engines and emerging AI-driven platforms, including conversational search and generative AI responses.
• Technical SEO: Comprehensive SEO audits, website migrations, international SEO, and structured strategy implementation to maximize visibility, authority, and long-term growth.
• Content Marketing: Creating search-first content, short-form video, and thought leadership pieces that engage audiences, drive qualified traffic, and establish brand expertise.
• Digital PR: Developing high-quality, authoritative backlinks and media coverage to enhance online presence, boost domain authority, and strengthen brand credibility.
• App Store Optimisation: Optimizing app listings and performance to increase visibility, downloads, and engagement across both Google Play and Apple App Store ecosystems.

Pricing

Blue Array pricing varies depending on the services you need.

How to Choose the Right AI SEO Agency for Your SaaS Business?

Selecting the right AI SEO agency means finding a partner who understands SaaS growth mechanics, subscription economics, and how AI-driven search is reshaping the discovery process. 

This partner should have a proven ability to reduce customer acquisition costs while building organic channels that generate compounding ROI and sustainable revenue growth.

Here's what to prioritize when evaluating partners:

✅ Verify SaaS-Specific Expertise: The agency should specialize exclusively in the SaaS space, understand subscription metrics (MRR, ARR, churn, CAC payback, LTV ratios), and demonstrate revenue-oriented results from the previous work.

✅ Evaluate Communication & Integration: The best partnerships are collaborative, not transactional. Look for direct Slack integration (not monthly emails), real-time dashboards (not quarterly PDFs), weekly scrums (not generic meetings), and fast response times.

✅ Match Services to Your Growth Stage: Define your specific priorities, KPIs, and constraints before evaluating agencies. Different growth stages typically have different needs. Choose an agency whose service scope, team size, and engagement model align with where you are and where you're heading.

✅ Check Case Studies & References: Look for specific metrics (conversion improvements, signup growth, revenue attribution), long client retention (years, not months), founder backgrounds in SaaS, and industry recognition. Don't hesitate to call their references.

Conclusion

AI search is already reshaping how SaaS companies are discovered online. Choosing the right AI SEO agency can ensure your content ranks in both traditional search engines and emerging AI platforms, driving qualified leads, conversions, and sustainable growth.

Take your time to evaluate potential partners, prioritize quality and expertise over speed, and align their approach with your business goals. 

The agencies listed above are a great starting point for finding a partner to accelerate your SaaS growth in the era of AI search.

Curious how top AI SEO agencies can grow your SaaS business?

Book a 30-minute session to see how partnering with the right AI SEO agency can boost your SaaS visibility across AI-driven search engines!

FAQs

What’s the difference between traditional SEO and AI SEO?

Traditional SEO focuses on ranking in Google and Bing, but AI SEO (or GEO) targets visibility in AI-generated results, optimizing content for AI crawlers, structured data, and LLMs.txt files. Leading agencies combine both to capture traffic from Google and AI engines.

Should a company hire an in-house SEO specialist or work with an agency?

Early-stage startups benefit from agencies, which offer comprehensive SEO expertise for a fraction of the cost of hiring a team. Growth-stage SaaS can adopt a hybrid model: in-house lead for strategy, agency for execution. Agencies also provide broader insights, specialized tools, and faster adaptation to algorithm shifts.

Is it better to hire separate agencies for SEO and AI SEO?

Not necessarily. The best agencies integrate both traditional SEO for Google rankings and AI SEO (GEO) for visibility in LLMs. Splitting them often creates duplicate work and an inconsistent strategy. Unless one agency lacks AI expertise, it’s better to work with a single partner who understands how both channels complement each other.