Best 12 SaaS SEO Agencies To Help You Grow in SERP [2025 List]

Discover the best SaaS SEO agencies and find expert partners to help you boost your organic traffic and drive qualified leads to your website.

2025
• 
7
min read
best-saas-seo-agencies

SEO is constantly evolving, and most SaaS startups lack the time or expertise to manage it effectively. 

This is where SaaS SEO agencies come in, with specialized strategies that deliver real results.

In this article, we selected 12 SaaS SEO agencies to help you grow your SaaS business.

Let’s start!

Why SEO Services are Essential for B2B SaaS Companies?

For SaaS companies, establishing a strong online presence in search engines is crucial to grow in today's market. 

Investing in SaaS SEO services can help you achieve this, ensuring your business is discoverable by your target audience.

Here's why SEO is a must-have for SaaS businesses:

  • Sustainable results - While paid advertising delivers temporary results, SEO creates a permanent foundation for lead generation that grows stronger with time.
  • Quality traffic - SEO connects you with decision-makers actively seeking solutions that match your SaaS offering.
  • Market leadership - In the crowded SaaS landscape, high search rankings help establish your brand as an industry authority.
  • Cost-efficient growth - Organic search traffic provides better ROI compared to paid channels, especially over the long term.
  • Enhanced user journey - SEO best practices create faster, mobile-optimized websites with valuable content, leading to better user engagement.

By implementing precise SEO strategies, SaaS companies can boost their search visibility, attract qualified prospects, and outperform their competitors.

What Are the Benefits of Working With SaaS SEO Agencies?

Top-notch agencies collaborate with product and sales teams to improve and align the website narrative with the SaaS product to drive organic growth.
Here are some of the benefits that a good SaaS SEO agency can bring to the table:

  • Expertise and experience – Access to specialized knowledge and proven strategies tailored for SaaS businesses.
  • Improved rankings – Enhanced search engine visibility, leading to higher rankings and more organic traffic.
  • Customized strategies – Development of personalized SaaS SEO strategies that align with your specific business goals and target audience to gain the best results.
  • Time and resource efficiency – This allows your team to focus on core business activities while experts handle SEO.
  • Data-driven decisions – Their analytical skills and insights can help you continuously refine and improve your SEO strategy.

12 Best SaaS SEO Agencies to Work With and Grow in SERP

1. Omnius

Omnius Home Page

Omnius is a SaaS SEO agency that partners exclusively with B2B SaaS companies to drive revenue-focused organic growth from zero to scale. 

With over a decade of SaaS marketing experience, the agency understands subscription-based business models, key metrics such as MRR and churn rate, and the unique challenges businesses can face.

Unlike generalist agencies, Omnius combines deep SaaS industry knowledge with technical SEO expertise, implementing a reverse funnel approach that prioritizes bottom-of-funnel content to maximize SQL generation.

Location: London, UK
Notable Clients: Anna Money, Native Teams, Meniga, AuthoredUp, Global App Testing, Zencoder, Signify, TextCortex, etc.

Here are some of the services that Omnius offers to help you grow in SERP:

  • SEO – Creating a detailed list of SEO activities covering technical and content aspects to sustain your business growth.
  • Generative Engine Optimization (GEO) Services – Specialized optimization for AI search platforms like ChatGPT and Perplexity, ensuring content appears as an authoritative source in responses.
  • Programmatic SEO Services –Through smart automation, research, and company data, we produce large-scale, highly relevant web pages designed to accelerate your growth.
  • Content marketing – We specialize in creating engaging content that connects with your audience and drives qualified traffic and conversions.
  • Link building – Using 21+ proven white-hat methods to acquire high-quality backlinks, improving website domain authority and search rankings.
  • Keyword research – Identifying long-tail keywords that potential customers search for, prioritizing high-intent keywords that are more likely to convert.

Pricing

Omnius does not offer standardized pricing packages as their services are customized to each client's specific needs. Pricing is determined based on project scope, complexity, competitive landscape, timeline, growth targets, and required resources.

The agency focuses on creating tailored solutions rather than one-size-fits-all approaches, reflecting their commitment to deep integration with clients' businesses.
Interested companies are encouraged to contact Omnius directly for a personalized consultation and proposal that addresses their unique circumstances and objectives.

Case Studies

how-we-grew-saas-ai-tool-in-13-months

2. Skale

skale-homepage

Skale is a B2B SaaS SEO agency that helps SaaS companies scale organic growth and revenue through data-driven SEO and content strategies. The agency focuses on measurable impact, helping clients turn search visibility into real business results.

By combining proven SEO frameworks with Generative Engine Optimization (GEO) techniques, Skale ensures SaaS brands stay visible across AI-powered search platforms like ChatGPT, Gemini, and Perplexity. Their data-backed approach integrates AI insights into content planning, technical optimization, and link-building strategies.

Location: London, UK
Notable Clients:
Hubspot, Lightsped, Freshworks

Here are some of the services that Skale.so offers to help you grow in SERP:

  • SEO Strategy and Execution – Develops tailored SEO strategies designed to boost organic visibility and drive qualified leads for SaaS companies.
  • Generative Engine Optimization (GEO) – Enhances content visibility across AI search platforms to future-proof your brand presence.
  • Content Marketing – Creates engaging, SEO-optimized content aligned with SaaS buyer journeys and conversion goals.
  • Technical SEO – Optimizes site structure, indexing, and performance to ensure seamless search engine crawling and higher rankings.
  • Link Building – Acquires high-quality backlinks from authoritative sites to strengthen domain authority and improve search rankings.

Pricing

Skale’s retainers start at around $5,000/month, depending on project scope, content needs, and SEO complexity.

3. TripleDart

TripleDart Agency Home Page

TripleDart is a B2B SaaS SEO agency that boosts SaaS companies' traffic and SQLs (Sales Qualified Leads) through strategic SEO and content marketing.

They focus on creating high-quality, product-led content that drives organic growth, builds topical authority, and enhances brand awareness.

Their customized SEO strategies include comprehensive services such as keyword research, on-page optimization, competitor gap analysis, and quality link-building.

Location: Plano, US
Notable Clients: Phyllo, Strac, Fincent, Emitrr

Here are some of the services that TripleDart offers to help you grow in SERP:

  • Organic growth – Focusing on sustainable organic growth by understanding and targeting the right audience, message, and channels to achieve higher conversions.
  • Conversion Rate Optimization (CRO) – Implementing content-led SEO strategies to convert website traffic into potential leads, making it a long-term marketing approach.
  • On-Page optimization – Performing thorough on-page optimization and technical SEO to improve site speed, mobile responsiveness, and indexing, enhancing user experience and rankings.
  • Competitor gap analysis – Identifying opportunities to scale by analyzing competitors’ strategies and creating campaigns to rank for the most relevant queries.
  • Quality link-building and off-page SEO – Building high-quality backlinks through white-hat techniques and customized outreach campaigns, enhancing domain authority and SERP rankings.

Pricing

TripleDart’s retainer packages, including design, dev, and demand programs, start at $5,000/ month.

4. Breaking B2B

Breaking B2B homepage

Breaking B2B is one of the leading SaaS SEO agencies focused on pipeline and revenue, NOT vanity metrics. With years of experience and a proven track record, the agency has helped brands enhance their online visibility, drive organic traffic, and boost conversions. Their deep understanding of the SaaS ecosystem allows them to craft SEO/AEO strategies that drive demos, sign-ups and qualified leads.

Location: Yeovil, England
Notable Clients: RB2B, Proposify, EventsAir, Clickhouse

Here are some of the services that Breaking B2B offers to help you grow in SERP:

  • Content Marketing: Authority-driven articles, thought-provoking blog posts, data-backed case studies, and conversion-driven landing pages that align with brand voice and engage ideal customers.
  • Technical SEO: Site speed optimization, mobile-first indexing, URL structuring for better crawlability, internal linking strategy, and metadata optimization to ensure search engines and users love the site.
  • Link Building & Digital PR: Securing high-quality backlinks from industry-relevant sites, targeted digital PR for brand credibility, guest posts, and white-hat link-building strategies for sustainable authority growth.
  • Competitor Analysis: Reverse-engineering market leaders by analyzing competitor keyword rankings, content strategies, backlink sources, and identifying gaps to capitalize on for competitive advantage.

Pricing

Breaking B2B pricing starts from $3,500 to $20,000+ per month.

5. WYTLABS

WYTLABS homepage

WYTLABS is a result-driven B2B SaaS SEO agency that helps software companies grow their organic traffic, boost SQLs, and dominate their search engine visibility. Their data-led strategies and their content-first approach enable SaaS brands to turn search intent into scalable growth and increased ROI. 

WYTLABS stands out in its unique ability to use strategic SEO frameworks that combine analytics, content, and brand storytelling to produce outstanding results. They leverage Generative Engine Optimization (GEO) and other AI-driven search trends to help your business outperform your competitors. Their team creates product-led, high-authority content that builds credibility and awareness within the SaaS ecosystem.

Location: San Jose, California
Notable Clients:
RankWatch, ClearVoice, Bluecore, Adpushup

Here are some of the services that WYTLABS offers to help you grow in SERP:

  • SaaS-based Content and Keyword Analysis - Helps you pinpoint high-intent keywords aligned with your SaaS buyer journeys. 
  • Technical SEO Audit - Fixes your site structure, improves speed, removes crawl issues, and improves overall SERP health. 
  • Strategic SaaS Link Building - Helps your business build authority with tailored content and high-quality and relevant backlinks. 
  • Conversion Rate Optimization (CRO) - Helps you turn your qualified site traffic into paying customers.
  • Generative Engine Optimization (GEO) - Optimizes content for AI and generative search experiences.

Pricing

WYTLABS pricing starts at $1,000/month, tailored to fuel your SaaS growth and boost SERP visibility.

6. Editorial.Link

editorial.link homepage

Editorial.Link runs a link-building and digital PR operation built for SaaS teams that need authority fast. They secure real editorial mentions, land high-trust placements, and build link profiles that push rankings, not vanity metrics.

Their analysts track how AI search pulls citations, so campaigns hit both Google and newer engines like ChatGPT search. The output feels clean: stronger mentions and steady organic lift. For SaaS brands that want earned links and newsworthy angles without fluff, Editorial.Link delivers.

Location: St. Petersburg, FL, US
Notable Clients:
DiscoverCars, NordVPN, DepositPhotos

Here are some of the services that Editorial.Link offers to help you grow in SERP:

  • Link Building – A managed link-building setup where the team handles everything end to end: prospecting, outreach, pitching, and securing high-trust editorial links.
  • Digital PR – The team pitches stories that editors actually pick up. That means earned coverage, brand mentions in credible outlets, and steady authority gains without puff pieces.
  • Linkable Assets – They build data pieces, mini-reports, and angles that journalists grab on sight. These assets pull links on their own and keep campaigns running without constant manual outreach.

Pricing

Editorial.Link runs custom pricing based on campaign size and link goals. Most retainers start at around $1,750 per month and scale with volume and PR intensity.

7. Writing Studio

WritingStudio Agency Home Page

Writing Studio is a professional content creation agency that produces high-quality written materials for businesses and individuals.

They offer various services, including blog posts, articles, web content, and copywriting.

With a team of 80+ writers and  15+ editors, the agency ensures that all content is well-researched, engaging, and optimized for search engines.

Location: Auckland, New Zealand

Here are some of the services that Writing Studio offers to help you grow in SERP:

  • Blog post writing – Well-written blog posts help your company establish authority in your industry and improve rankings for valuable keywords, enhancing visibility and traffic.
  • Article writing – Articles boost SEO efforts by providing authoritative, original information that engages readers, driving qualified traffic to your website.
  • SEO writing – Combines relevant keywords with content that solves customer problems to ensure high rankings in search results and increase engagement.
  • E-books and Whitepapers – These formats position your brand as a market leader and authoritative source, contributing to higher search engine rankings and long-term traffic growth.
  • Press release writing – Well-crafted press releases can rank high in search results and drive traffic, especially when issued through major platforms and picked up by journalists.

Pricing

Writing Studio offers three types of paid plans:

WritingStudio Pricing

8. Animalz

Animalz Agency HomePage

Animalz is a content marketing agency that creates high-quality, data-driven content for SaaS, tech, and startup companies.

They focus on producing long-form articles, case studies, and whitepapers designed to engage readers and drive organic traffic.

Animalz aims to help businesses establish authority, build audience trust, and achieve sustainable growth through compelling and insightful content.

Location: New York, US
Notable Clients: Unit21, Exer Health, Support Logic

Here are some of the services that Animlaz offers to help you grow in SERP:

  • SEO consulting – Performs a detailed content audit and site structure analysis, conducts keyword research, and develops a strategic plan to help your business grow.
  • Brand awareness – Helps your brand position itself as a leader with insightful articles, impactful conference presentations, and collaborative content that enhances your visibility.
  • Lead generation – They create compelling landing pages, ebooks, and whitepapers that attract new leads.
  • Product marketing – Develop persuasive case studies, informative knowledge base articles, and engaging video scripts to promote your products effectively to your audience.
  • Promotion and distribution – Enhances your distribution strategy by crafting captivating social media and email copy and earning valuable backlinks to improve your search engine rankings.

Pricing

Animalz's pricing information depends on your needs.

9. MADX

MADX Agency Home Page

MADX is a digital marketing agency specializing in SEO and content marketing.

They offer various services, including keyword research, link building, and content creation, to help businesses improve their online visibility and drive organic growth.

The agency uses data-driven strategies to optimize website performance and increase search engine rankings.

Location: London, UK
Notable Clients: MoonPay, Parcel Tracker, Brucira

Here are some of the services that MADX offers to help you grow in SERP:

  • Keyword research – Conducts thorough keyword research to identify high-impact terms that can elevate your rankings, driving organic traffic and growth in a competitive digital landscape.
  • Content marketing – Enhances your site's authority and engages visitors by crafting compelling, SEO-optimized articles, boosting your online presence and search rankings.
  • Technical optimization – Refines your site's structure, improves load times, and fixes backend issues, ensuring a seamless user experience that bolsters your site's rank and digital footprint.
  • Link building – Through strategic link-building campaigns, MADX cultivates high-quality, relevant backlinks that enhance your site's credibility.
  • Market research – Analyzes trends, competitors, and audience behaviors to tailor strategies that resonate, ensuring your offerings effectively meet the evolving demands of your target market.

Pricing

MADX has different pricing options based on the size and requirements of your business.

10. Rock The Rankings

Rock The Rankings HomePage

Rock The Rankings is a B2B SaaS SEO agency that drives organic growth and increases sales-qualified leads (SQLs) for SaaS companies through performance-driven SEO and content marketing strategies.

They excel at developing data-backed, product-focused content that builds brand authority, enhances visibility, and supports long-term growth in competitive markets.

Their tailored SEO solutions include expert keyword analysis, on-page optimization, content strategy, and effective link-building campaigns designed to deliver measurable results.

Location: United States
Notable Clients: Bigge, BnBFinder, ReviewsOnMySite

Here are some of the services that Rock The Rankings offers to help you grow in SERP:

  • Organic growth – Leveraging in-depth audience research and data-driven strategies to create impactful content that attracts and converts the right users.
  • On-Page SEO – Enhancing site performance through detailed technical audits, improved site architecture, faster load times, and mobile optimization.
  • Competitor analysis – Identifying gaps and opportunities by dissecting competitors' strategies and creating campaigns.
  • CRO – Crafting SEO-optimized content and strategies to turn website visitors into qualified leads, delivering an ROI-focused approach to growth.
  • Link building – Executing custom outreach campaigns and securing high-authority backlinks to improve domain strength.

Pricing

Rock The Rankings has different pricing options based on the size and requirements of your business.

11. SimpleTiger

SimpleTiger Agency Home Page

SimpleTiger is a boutique SEO agency helping SaaS companies accelerate organic growth and drive qualified leads through targeted SEO and content marketing strategies.

Focusing on simplicity and efficiency, SimpleTiger delivers high-impact, customized solutions designed to elevate your brand's online presence, boost rankings, and provide measurable results.

Their streamlined approach ensures every strategy is tailored to your unique goals, making them the ideal partner for companies looking to grow sustainably in the competitive SaaS market.

Location: Sarasota, US
Notable Clients: Gelato, Segment, Jotform, ContractWorks

Here are some of the key services that Simple Tiger offers to help you grow in SERP:

  • Organic growth – Crafting data-driven strategies that focus on understanding your audience, targeting the most relevant keywords, and creating high-quality content that drives long-term growth.
  • SEO – Improving your website’s performance with expert technical audits, enhanced user experience, and seamless mobile responsiveness to ensure top rankings and satisfied users.
  • Competitor gap analysis – Uncovering opportunities to dominate your niche by analyzing competitors’ strengths and weaknesses, helping you capture valuable search traffic.
  • Conversion-focused strategies: Creating content and SEO campaigns designed to convert visitors into leads ensures that every marketing effort is tied to ROI.
  • Link building – Leveraging white-hat techniques and personalized outreach to secure high-quality backlinks that enhance domain authority and improve SERP rankings.

Pricing

Simple Tiger has different pricing options based on the size and requirements of your business.

12. LabsMedia

LabsMedia Home Page

LabsMedia is a full-service SEO agency dedicated to driving growth for SaaS companies through innovative, data-driven SEO and digital marketing strategies.

Their team combines cutting-edge technology with industry expertise to deliver customized solutions that increase organic traffic, improve search rankings, and boost conversions, helping SaaS businesses achieve long-term growth in competitive markets.

LabsMedia’s approach revolves around understanding your unique needs and tailoring strategies that improve visibility and generate qualified leads.

Location: Brampton, Canada
Notable Clients: /

Here are some of the key services that LabsMedia offers to help you grow:

  • SEO – Boost your site's search engine rankings and visibility through tailored strategies that enhance keyword targeting, on-page optimization, and user experience.
  • Link building – Increase your domain authority and search rankings by acquiring high-quality backlinks through strategic outreach and white-hat techniques.
  • Content writing – Develop compelling, SEO-friendly content that engages your audience, strengthens brand presence, and drives organic traffic.
  • PPC – Generate targeted traffic quickly through optimized paid search campaigns that deliver measurable results and maximize return on investment.

Pricing

LabsMedia has different pricing options based on the size and requirements of your business.

How to Choose The Best SaaS SEO Agency For Your Business?

Here are some tips to guide you on your path to choosing the best SaaS agency for your business:

✅ Define your SEO goals.

✅ Consider your budget.

✅ Evaluate the agency’s expertise and results.

✅ Review the agency’s communication and reporting.

✅ Assess the agency’s tools and technology.

✅ Check the agency’s reviews and reputation.

Conclusion

Choosing the best SaaS SEO agency requires thoughtful consideration of several key factors mentioned above, but you should always prioritize quality over speed.

Having the right team to work with will help you achieve your goals faster.

Now that you know what to look for, you can consider agencies from the list to collaborate with.

Want to learn how Omnius can help?

Book a 30-minute call with our SEO experts to discuss your SaaS business needs and discover how to boost your online visibility.

FAQ

What is a SaaS SEO agency?

A SaaS SEO agency helps Software-as-a-Service companies get noticed online. They improve search engine rankings, drive organic traffic, and generate leads by focusing on the right keywords, creating tailored content, and optimizing websites for better performance.

What does SaaS mean in SEO?

SaaS stands for Software as a Service, where users access software via the internet. SEO refers to strategies designed to improve the search rankings and visibility of SaaS companies, helping them attract more users online.

How much do SEO agencies charge?

SEO agencies typically charge $1,000–$10,000 per month, based on services and goals. Prices can vary depending on the agency’s experience, the complexity of the project, and the level of competition in your industry.

We broke the “standard agency” model, and built it differently.

Learn how we integrate deep into SaaS & Fintech companies to make the growth predictable.

Vertical Black Line
/ No. 1 LinkedIn™ content-focused SaaS tool
With Omnius, we saw immediate results - 64% higher conversion on a new website and 110% organic growth in 6 months. So, if you want an agency that understands startups, do yourself a favour and talk to them.”
Ivana Todorovic
co-founder & CEO
Ivana Todorovic
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/ Berlin-based early-stage VC fund
“Omnius is one of the most high-quality, reliable, and trustworthy SEO agencies in Europe, specifically focused on B2B SaaS & Fintech startups.”
Polina Alexandrova
INVESTOR
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/ EU's most visited AI platform; G2's Top 10 AI products
“Omnius is bringing in great ideas from their view of the SaaS world.”
Dominik Lambersy
Co-founder & CEO
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/ Deloitte UK Technology Fast 50 fintech company
"Omnius completely owns the project - taking control & monitoring performance. The speed at which they deliver is insane – I honestly don’t know if they have 100 people working around the clock."
Sergei Fedorov
FORMATIONS PO
Group 1000002597
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/ One of the leading EOR platforms with 150,000+ users globally
"We truly see Omnius as an extension of our in-house team. As a result of the collaboration, we've seen clearer strategy, better SEO performance overall, and notable AIO improvements.
Barbara Borko
SEO MANAGER
Barbara Borko Native Teams
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Omnius is a B2B SEO & LLMO agency; partnering up exclusively with SaaS, Fintech & AI companies. The result? Compounding growth made through organic positioning everywhere people search for information, including both Google & AI search engines.

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