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The Fintech AEO agency that deeply understands how LLMs work Based in Europe We help fintech brands get cited by ChatGPT, Claude, Perplexity & Gemini.
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SEO evolved to multi-channel SEO that includes AI search channels. We optimize websites not only for Google, but also LLM search engines, including ChatGPT, Claude, Perplexity, Gemini & DeepSeek.
75 billion AI prompts.
There is 2.9x higher AI adoption in finance-related queries.
Finance is one of the categories where AI adoption has grown fastest of all, alongside legal and health.
Fintech AEO is undeniably its own discipline, not a general AEO playbook with a few finance keywords swapped in.
While most other agencies are applying the same generic AEO protocol to a fintech client that they'd use for any SaaS company, treating regulatory language as an afterthought...
We took a different approach.
Regulatory clarity is a ranking factor, not just a compliance requirement. Pages naming specific regulators like the SEC, FINRA, FCA, or OCC see meaningfully higher citation rates, and pages citing specific regulations by name outperform pages using vague compliance language.
So we build our fintech AEO protocols around that reality, through research, experiments & analysis based on the fintech datasets we have access to.
We also use our in-house AI search tracking tool, AtomicAGI, to track exactly how AI engines cite regulated fintech products, not just generic AI visibility.
We're still learning and actively documenting what's specific to how AI engines evaluate trust in financial content.
Why should we even care about AEO services?
Since the launch of the first AI search engine in November 2022, it has grown massively, reaching over 2 billion daily queries. For fintech specifically, an analysis found that 90% have zero AI search mentions at all, meaning most of your category is currently invisible to the exact tool your customers are using to check if you're trustworthy.
Search behaviour is shifting fast, and it's especially pronounced for regulated products. If your website isn't structured and easy for AI to find, you're leaving that trust signal to whichever competitor made theirs easier to retrieve.
We’ve spent the past 10 years working in B2B SEO. Here’s how we’re aligning it with AI Search for the next 10.
Before we touch a single page, we map how ChatGPT, Perplexity, Gemini & Claude currently talk about your product, including whether they can already confirm you're licensed and regulated. We track which prompts trigger a citation, which competitor gets recommended instead of you, and where AI engines simply can't verify your regulatory standing well enough to mention you at all.
For fintech specifically, this includes the exact "is X safe," "is X regulated," and "best fintech app for Y" prompts your customers actually ask. That baseline becomes the foundation for everything we build next.
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AI engines read structure of the pages before they read its essence. We implement FAQPage, HowTo, and Entity schema across your key pages, plus regulatory-specific markup that explicitly names your licenses, partner banks, and regulatory bodies, so LLMs can verify your standing instead of guessing at it.
We also build and maintain your LLMs.txt file and map the entity relationships between your product, its licenses, and its category, so AI engines can confirm you're legitimate rather than skipping the citation entirely.
Good fintech content isn't automatically good AEO content, especially when AI engines are actively looking for reasons to distrust financial claims. We rework your product pages and educational content into a format that generative engines prefer: direct Q&A blocks, named regulatory references, and clear disclaimers. Since financial content with specific, qualified claims gets cited meaningfully more often than content with vague, unqualified ones.
Every page is tested against the actual prompts customers use, like "is [product] regulated" and "is [product] safe," not just search keywords.
None of this matters if GPTBot can't crawl your site. We audit crawlability and indexability, fix rendering issues caused by heavy JavaScript, and improve Core Web Vitals so your pages load fast enough to be indexed and trusted. We also clean up toxic backlinks and technical issues that quietly drags down both your SEO and your AI visibility.
The result: a fully indexable site for ChatGPT's crawler, with the site architecture and page structure LLMs need to understand what you offer. This is unglamorous work, but it's the foundation everything else sits on.
The only Fintech AEO agency that
owns its AI search technology.
73% of B2B buyers now use AI assistants to research financial software, and 54% use AI to build their initial vendor shortlist before ever visiting a vendor's website. Most agencies selling AEO for Fintech are still guessing how that research actually happens.
We built our own AI search-tracking tool to measure it directly, tracking exactly how and when Fintech products are cited across ChatGPT, Claude, Gemini, Perplexity, and other engines, including the compliance documentation and entity signals those engines weigh most heavily for financial products.
As a specialist AEO agency for Fintech companies, every protocol we use came from that data, not assumptions borrowed from traditional SEO.
We partner up only with companies from SaaS & Fintech verticals. Unlike traditional agencies, we integrate deep; covering both technical & creative components of organic growth.
Fintech startups, big & small, saw a proof of concept in our workflow. Here are the results.
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@ Worldfirst
The team has been easy to work with and quite responsive whenever I need clarification or support. Communication is professional and solutions-oriented, especially when discussing SEO challenges or performance updates. Overall, the experience working with the Omnius team has been really positive, and I’m happy with our partnership.
Some of the key benefits from collaborating with Omnius include their solid expertise and authority in SEO/GEO, flexibility and openness to feedback, and the fact that they consistently stay up to date with the latest industry trends.”
Far from the nightmares I’ve accrued hiring SEO agencies in the past. Particularly at a time when the SEO playbook of old quickly becomes irrelevant.”
We heard these questions before. Here are the answers.
Incorporating AEO services into your fintech marketing can help you achieve sustainable signups without increasing advertising costs, in a category where AI engines apply extra scrutiny before citing anyone at all.
These services use AI-powered strategies and expert SEO knowledge to improve how AI engines verify and cite your product, drive long-term traffic, and stay ahead of how regulators and buyers expect financial content to be structured.
By outsourcing to a specialist fintech AEO agency, you reduce operational workload and boost your chances of long-term AI-driven growth.
Finance is a YMYL (Your Money or Your Life) category, meaning AI engines apply meaningfully higher trust thresholds before citing a financial brand.
AEO for fintech focuses specifically on regulatory clarity, named licensing and compliance references, and structured trust signals, not just the content and schema work that's enough for a typical SaaS or e-commerce brand.
An AEO agency for fintech usually provides four core services: an AI visibility audit mapping how your product is cited and verified versus real competitors, structured data & schema implementation across product, compliance and licensing pages, content optimization built around regulatory clarity and named compliance references, and technical AEO work to keep your site crawlable and trusted. Together, these make sure AI engines can find, verify, and recommend your product with confidence.
We onboard up to 8 clients per year, typically 2 per quarter, to ensure high-quality service and integration. Start dates depend on current demand and cultural fit. Our team members complete a 12-week Academy process, and we use only internal resources. This approach allows us to begin projects promptly once mutual interest is established and capacity is available.
Answer Engine Optimization resources worth checking.
Omnius is an AI-native SEO & GEO agency maximizing the probability of B2B SaaS & Fintech companies being included in AI answers, selected by agents, and chosen by humans.